One thing the Swedes should be exporting…

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…is Monki!
My new-found-joy job at COS might take the precious Christmas holiday (read: trip to Sweden) away from me, so I’ll be just as joyfully planning a small city trip to Stockholm. There are plenty of places to visit (and to visit again) but I’m just turning green of envy seeing what wonders of fashion Swedish ladies get to shop. I dropped by Monki on my last visit to Stockholm, and actually bought something surprisingly complex, surprisingly timeless, surprisingly great quality and surprisingly cheep – and all in all Monki is just a chain of stores of H&M equivalent, but surprisingly cool. Now browsing through their website makes me quietly utter ‘grrrr, where’s my holiday’.







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