Yet HarputsOWN concept veers the modern fashion to the timelessness of design by staying clear of trends and seasonal directions. Such concept has been pioneered by the Japanese in the 80’s and currently revived and re-lived by such brands as Complex Geometries, Pleasure Principle, Humanoid, Fabrics Interseason and HaprutsOWN, bien sûr.

EDIT: Forgot to mention the resemblance of aforementioned brands to the concept brand of the Amsterdam Fashion Institute – Individuals Statement Store. Can’t wait to go back once more to Amsterdam to do some fishing among an array of available young designers’ stores.
EDIT: The featured image above is from the Pleasure Principle Spring/Summer collection and NOT Harputs Own. Well, it just happened to be the most beautiful garment of the online store, that's why I used it in this post!
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